Business Development
Dan Walker
Senior Vice President of Business Development
Dan has been the SVP of Business Development since April 2011. The team leads all sales analysis and reporting, delivers new systems and solutions to enhance front end sales support, leads pricing implementation and management of trade spends, and provides financial support to the sales teams. Additionally, Dan oversees Millennium Marketing, our new Strategic Retail payment, processing, and planning group. Dan started with Young’s in August 2010 as VP of Programming for Strategic Retail. Prior to joining Young’s Dan spent the previous 12 years in various roles with Diageo and The Seagram Company across finance, sales, and marketing in both domestic and international capacities. Dan holds a Bachelor of Commerce Degree with Distinction from the University of Alberta School of Business where he majored in Finance.
Office Location: Tustin
Robert Foss
Vice President Business Development
As Vice President of Business Development, Rob is developing or improving sales systems by working closely with sales and providing a needed link with IT. Rob has brought social media to YMCO with an official Facebook, Linked In and You Tube Channel. He also was the lead for the recent Website upgrade.
Rob has been with Young’s Market Company for over 14 years and has held management positions in each channel of business. This flexibility gives him the knowledge, and experience to help the sales and IT develop tools and processes that are current and relevant.
Office Location: Union City
Andrea Pridam
Vice President of Corporate Systems
Andrea is responsible for Sales Analysis and Reporting, including internal depletions, accounts sold, and profitability data, as well as external data such as AC Nielsen, TD Linx, and Adam’s Reports. In addition to working with the California Executive Management team to develop data insight tools, Andrea also collaborates across states to work toward consistent reporting for all YMC markets. Andrea is also a part of many project based initiatives, such as Corporate Presentations, budgeting, and RFP preparation.
Andrea holds a BA in International Business from California State University, Fullerton, as well as an MBA from Concordia University.
Office Location: Tustin
Brett Graves
Vice President Pricing
As Vice President of Pricing Support, Brett oversees all aspects of pricing and item maintenance functions in the three Young’s Southwest States of California, Hawaii and Arizona. Prior to joining Young’s Market Company in 1997, Brett held several positions within the Sales and Marketing segments of Diageo North America based in California. With over 30 years experience within the beverage alcohol industry Brett has a well rounded knowledge of the industry.
Office Location: Tustin
Melinda Nightengale
Director of Millennium Marketing
As Director of Millennium Marketing, Melinda is responsible for the day to day operations of Millennium Marketing. This includes overseeing the payments, processing and planning of the Strategic Retail Division and leading the future strategic direction of the group. Prior to joining the Young’s Market Company team, Melinda worked in the Hospitality and Retail industries for 14 years, including 4 years in the US Navy. As a past President and current Associate Vice President of the Christermon Foundation, a non-profit organization of the Beverage Alcohol Industry which supports charities and a scholarship program, Melinda is a liaison in demonstrating and promoting a positive image for our industry within the community.
Office Location: Tustin
