New Item Submission for Evaluation & Consideration in California:
Note: We will not be reviewing any new items for the remainder of 2013. Our next New Item Committee Review meeting for California will be held January 2014. Please submit your information and samples no later than January 5th, 2014.
Young’s Market Company is proud of our history and ability to build brands. Over the years we have played a vital role in introducing and growing thousands of new item. To be successful, we have learned that there are some key factors and brand elements that must be evaluated before we make a decision to take on a new item.
Our New Product Review Committee is headed by our Senior Vice President of Spirits and Selected Beverages and our Senior Vice President of Wine. For consideration for new product distribution, please send in the following information:
- - Cover letter with overview of product and your competitive set
- - Small sample of the product (1-2 bottles per brand family)
- - FOB pricing and suggested retail pricing
- - Media kit (if you have one)
- - Sales brochure or copy of a PowerPoint presentation
- Send to:
Mr. Carl Carlson (for spirits & non-alcoholic beverages)
OR Mr. Brian Mullooly (for wine)
Young’s Market Company
14402 Franklin Avenue
Tustin, CA 92780
Attention: Executive Office
Young’s Market Company of Hawaii
94-501 Kau Street, Waipahu, HI 96797
Please be sure to include your name, company name, mailing address, email address, and product name in the package.